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Collection Tier:
Tier 2

Advertising ➔ Advertisement, Tanglefoot

Identifier:
1993.95.4
Description:
Advertisement for 'Tanglefoot - Sealed Sticky Fly Paper' printed in the May 3, 1893 edition of the 'Michigan Tradesman' newspaper. The ad is set in a horizontally formatted rectangle in the bottom half of the newspaper page. The left side of the ad shows illustrations of the fly paper, paper holder, product box and product case. Under the illustrations are price quotes. On the right side of the ad, there is printed text describing the flypaper and directions for its use.

The items in this donation were kept by the Tanglefoot Co. in their vault.
Date:
May 3 1893
Materials:
Paper
Dimensions:
13.5" h 9.75" w
Current Location Status:
In Storage
Source:
Gift Of Tanglefoot Company
Rights:

Makers/Donors
The Michigan Tradesman

Tanglefoot Company
Founded in 1885 in Grand Rapids by William Thum, a Pharmacist.  Originally a manufacturer of fly-paper with a patented sticky adhesive.  The company also manufactured and sold tanglefoot, an adhesive for use on trees to prevent pest damage.

William Thum founded the business that became Tanglefoot in 1885. They developed an adhesive using castor oil, resins and wax. The blend didn't soak through the paper backing, and lasted longer than its competition. The Thums patented the design in 1887, launched a plant in Grand Rapids, and soon were shipping fly paper around the world. 

As pesticides and lower insect numbers reduce the demand for fly paper, the company's primary product, it shifted towards devlopping green gardening products.  In recent years this has allowed the company to see some resurgence as the organic market has expanded.

 

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